Ride Back in Style

A successful campaign isn’t just about the prize—it’s about the journey. By integrating storytelling, visual appeal, and strategic placement, we turned Unilever’s Back to School activation into a high-engagement experience, ensuring broad reach, strong brand recall, and meaningful consumer interaction.

We developed a high-impact Back to School campaign centered around an exciting grand prize—a Nissan Pathfinder. Through eye-catching key visuals, engaging animations, and a seamless omnichannel approach, we ensured maximum visibility across digital, social, and in-store platforms. The campaign created a strong emotional connection with families, encouraging participation in the lucky draw while reinforcing Unilever’s brand values.